Agents toggle between systems, re-keying data mid-call
Without integration, agents alt-tab between Connect, the CRM and a ticketing tool during a live call — re-typing the same caller details, losing context on every transfer, and adding seconds of dead air to every interaction.
This solution connects Amazon Connect to your CRM and ServiceNow event-for-event, so caller identity, case history and updates flow automatically in both directions.
Call arrives → identify caller → screen-pop & sync → case update
- ✓ Real-time CRM screen-pop
- ✓ Bi-directional ServiceNow sync
- ✓ Event-driven cross-system updates
- ✓ Unified agent desktop context
- ✓ Full integration audit trail
- ✓ AWS Lambda
- ✓ Amazon API Gateway
- ✓ Amazon DynamoDB
- ✓ Amazon EventBridge
- ✓ Amazon Connect Streams API
- ✓ ServiceNow REST APIs
- ✓ Least-privilege IAM per integration
- ✓ Idempotent event handling
- ✓ Retries with dead-letter queues
- ✓ No PII written to logs
One event, two systems kept in sync
A Connect contact event triggers a Lambda that looks up the CRM record and opens or updates the matching ServiceNow case — idempotently, so retries never create duplicates.
import boto3, requests dynamodb = boto3.resource("dynamodb").Table("caller-cache") def handle_contact_initiated(event: dict) -> dict: caller = event["CustomerEndpoint"]["Address"] contact_id = event["ContactId"] # Idempotency guard — a retried event must never open a second case if dynamodb.get_item(Key={"contact_id": contact_id}).get("Item"): return {"status": "already_synced"} crm_record = crm_lookup(caller) case = requests.post( "https://instance.service-now.com/api/now/table/incident", json={"caller_id": crm_record["id"], "contact_id": contact_id}) dynamodb.put_item(Item={"contact_id": contact_id, "case_id": case.json()["sys_id"]}) return {"screen_pop": crm_record, "case": case.json()}
Stop the swivel-chair, keep the systems in sync
Deploy standalone, or pair it with Cloud Migration & Modernization when you're replatforming from a legacy PBX.